Conference Programme
Mobile & Video in Recruitment Conference -
17th November 2011 – Congress Centre, London
The 2011 Mobile & Video in Recruitment Conference Programme is aimed at helping Corporate Recruiters, Recruitment Agencies, Recruitment Advertising Agencies, Job Boards and Recruitment Industry suppliers get the most from using Mobile & Video as part of an online recruitment strategy.
PROGRAMME TIMINGS
08:45 – REGISTRATION, TEA & COFFEE
09:30 – Welcome and Introduction
Conference Chairman and Organiser – Mike Taylor – Managing Director – Web Based Recruitment
09:40 – The Trends driving Mobile Recruitment
Jeremy Copp – Vice President, Mobile, Europe – comScore
In Jeremy’s presentation you will learn just how big mobile is becoming and in particular the size of mobile usage in recruitment.
10:10 – How to Develop a Mobile Recruitment Strategy
Dave Martin – Head of Mobile & Product Strategy - Brave New Talent
In this session Dave will look at what you need to consider when putting a mobile recruitment strategy together. Mobile App v Mobile Website (or both)? Dave will also be releasing a brand new White Paper at the conference about Mobile Recruiting.
10:40 – MORNING TEA & COFFEE BREAK
11:10 – Using QR (Quick Response) Codes and Location Based Services in Recruitment
Frank Durrell – Head of Digital - TMP Worldwide
The use of QR codes in recruitment has driven dramatically in the last few months. In this session Frank will cover how both QR codes and location based services (e.g. Foursquare) are currently being used in recruiting.
11:40 – How to use SMS and Bluetooth as part of a Mobile Marketing campaign
James Dalton – Managing Director – Fone Media
Although SMS has been around for a number of years up to now it hasn’t been used much in recruitment. In this session James will share examples and case studies of how cost effective SMS and Bluetooth campaigns can be in targeting and recruiting new employees.
12:10 -NEW ! Mobile Recruiting Survey
Vasco Castro, Head of Research & Consulting & Vanessa Meyer, Marketing Communications – Potentialpark Communications
Potentialpark Communications have recently carried out a global survey of 30,000 job seekers. In this presentation they will share what job seekers are looking for when using a mobile device for job hunting.
12:40 – BUFFET LUNCH
13:40 -Developing and Launching a Mobile Recruiting App
Matthew Jeffery, Head of EMEA Talent Acquisition & Global Talent Brand – Autodesk
In this presentation Matthew will offer his unique insight into the journey of developing and releasing a mobile recruiting app for Autodesk. He will be joined by Cris Bradshaw from Allthetopbananas.com, the world’s leading provider of mobile recruiting apps.
14:10 -How to attract High Quality Applicants through Online Video
Rob Wescott – Managing Director – Career Player
Careerplayer are leaders in the use of online video in recruitment with 100s of careers advice videos on their website.
Rob will share his experience and insight into why video is effective as a medium, how it can be used in recruitment and also share his best practices and practical tips.
14:50 – How to use Video Interviews as part of the Recruitment Process
Ed Hendricks – Founder – Sonru
Ed’s presentation will show you how online video can be used as part of the selection process and will include case studies from companies already incorporating online video interviews on a regular basis.
15:20- AFTERNOON TEA & COFFEE BREAK
15:50 – How To Utilise Free Video Sharing Sites Like YouTube As Part Of Your Video Marketing
Mike Taylor – Managing Director – Web Based Recruitment
There has never been an easier time to upload videos to video sharing sites like YouTube. However, there a lots of other things you can do to help market your videos to give you a competitive advantage, and Mike will cover these in his presentaiton.
16:10 – Mobile & Video Question Time
16:40 – Conference Summary & Close
Conference Chairman and Organiser – Mike Taylor – Managing Director – Web Based Recruitment
16:50 to 18:30 – Networking & Drinks Reception
For more information about our Speakers in the following programme visit the Conference Speakers page.
NOTE: Whilst the programme is correct at time of publication, the organiser reserves the right to change details of the event without notice. Alterations may occasionally be necessary due to circumstances beyond our control.



